Inside Ikea’s Globe-Spanning Project to Make Solid Wood Furniture

Gizmodo

Ikea is one of the largest furniture company on Earth. …we learned that Ikea is bringing a new solid wood line to the US—a big change from the traditional way Ikea makes its products using particleboard … The new line is called Nornäs, and … it’s all inspired by the forests of Northern Sweden from where the furniture is sourced. …Ikea is ramping up its use of solid wood—which has been a years-long undertaking. …In the end, this is still Ikea—it’s all about shaving off every last possible cent from the process. But solid wood is sturdier and longer-lasting than particleboard, which makes this an interesting move for a company whose main byword has always been disposability

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