Web-based marketing, wave of the future Ken Alexander, 100 Mile House Free Press – May 11, 2011
Coun. Bill Hadden is keen about a new marketing program called the Bridges Project, and it’s something he believes is the wave of the future for small tenure owners. He notes it’s an initiative of the province’s three Beetle Action Committees, the British Columbia Community Forest Association, the Federation of BC Woodlot Associations, and Community Futures. It will be a web-based marketing tool for community forests and woodlots owners to connect log sales with local saw millers. “It’s all about having the right log, for the right place, for the right price,” he says, adding it doesn’t really effect 100 Mile House right now because harvesters are selling dead, beetle-killed pine.
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